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Tiger Logistics

  • Client

    Tiger Logistics Ltd.

  • Technologies

    Adobe Suite

  • Industry

    Logistics

  • Country

    India

Project Overview

Tiger Logistics is one of the world’s leading freight forwarders. We offer a one-stop solution that includes Import and Export Freight Forwarding, Air Freight, Sea Freight, Equipment & Cargo handling, Warehousing, Inventory Management and Customs Clearance all over India.

Tiger Logistics, ISO 9001:2008 certified, supply chain specialists all over world. Tiger Logistics have a strong expert team and supervision on logistics industry, with our years of experience in the logistics industry.

Challenge

We have worked on brand identity development, their website design, Dashboard design, and its development that our team wants to present.
To begin the startup branding process and the design of their website design, our team spent a tremendous amount of time with the company. There were many things we had to consider before the brand development: the company’s mission, product’s attributes, moods, feelings, etc. Our team took the time to create each branding component for the entire identity to be an elegant and suitable option for our client’s company image.

How did we accomplish this goal? Let’s find out from the beginning.

Logo Concept

The Tiger Logistic logo mark developed based on the shapes of the cargo container with the right balance and proportions

Brand Value

Logo Grid

Before After

Simplifying

Our procedures are straightforward, and our communications are clear.

 

 

Optimizing

We find the right solution – and the right price — for each customer’s business.

 

 

Connecting

Our networks link people, packages and information around the clock and around the world.

Color palette

Primary 1

HEX Code –  #f7c400
RGBCMYK
R 247C 4
G 196M 22
B 0Y 100
 K 0

 Golden Poppy

Primary 2

HEX Code –  #2A2522
RGBCMYK
R 42C 67
G 37M 65
B 34Y 67
 K 71

 Raisin Black

Secondary

HEX Code –  #e5e4e5
RGBCMYK
R 229C 229
G 228M 228
B 229Y 228
 K 228

Grey

Typography

Typefase
Plus Jakarta Sans

Usage
Headlines

With more than 16+ years of experience, our team has become a leader in digital design and innovations.

Instead of utilizing contrast purely for the purpose of mitigating who are excited about unique ideas and help digital companies.

AaBbCcDdEeFfGgHhIiJjKkLlMmNnOoPpQqRrSsTtUuVvWwXxYyZz 0123456789

Design Essence

Creative Nexus draws the concept of brand design to express the brand image that Tiger Logistics as follows. Based on the brand concept of Smart Flow, we express Tiger Logistics that provides smart and smooth flow to customer’s logistics business.

 

Design Concept

Tiger Logistics provides smart logistics experience by solving the whole logistics business of the customers from seamless flow.

 

Design Keywords

Design Keywords reflects the brand image that have established itself as a leading brand in its field, extensibility that aims to global brand, and speech which is the characteristics of the logistics.

Iconography

The brand icon of Tiger Logistics began with rectangle which means global logistics container. Furthermore, the design reflects morphometric characteristics such as the angle, margin space, finishing of the edge. Our Iconography refers to all of the images and symbols that will appear on your website and across your marketing paraphernalia. When used correctly, icons are a highly effective way to convey big ideas without using a single word.

Brand Stationaries

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