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Easyrewardz’s Lead Generation Strategy for Success

About Company

EasyRewardz solutions enable brands offer a seamless and unified experience to all customers that can be customized as per unique industry needs.

EasyRewardz approached our agency to develop a robust Google Ads campaign tailored specifically for their leads acquisition goals.

Campaign Objectives

Our primary objective was to generate high-quality leads and drive significant traffic to EasyRewardz website, all while operating within a limited budget. We set out to achieve the following objectives:

Results

Through our strategic approach and diligent execution, the Google Ads campaign for EasyRewardz yielded exceptional results:

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Monthly Lead Generation

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Conversion Rate

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Unique Monthly Visitors

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Profit Margin

Challenges Faced

The industry in which EasyRewardz operates is characterized by fierce competition, making it challenging to stand out and capture the target audience’s attention effectively.

Implementing accurate conversion tracking was a key challenge faced during the campaign. Without proper tracking mechanisms in place, it becomes difficult to measure the campaign’s performance and optimize accordingly.

EasyRewardz website had an outdated design and functionality. This posed a challenge as it could impact the user experience and hinder the conversion process.

Lack of audience data posed a challenge in effectively targeting the right audience segments, resulting in a potential waste of ad spend on irrelevant audiences.

The initial setup of these platforms required meticulous attention to detail to ensure accurate tracking, seamless data integration, and smooth campaign management.

Campaign Solutions

Website Revamp

Our expert team create strategic redesign methodologies tailored for easyrewardz unique requirements, ensuring optimal performance and a sophisticated online representation.

Audience Segmentation

Refining EasyRewardz's outreach: Precision in audience segmentation strategies for heightened engagement and tailored experiences.

Audience Retargeting

We unlock the potential of #AudienceRetargeting for EasyRewardz! Elevate and boost ads effectiveness, reconnect with past visitors, and enhance conversions.

Comprehensive
Keyword Research

Unlock the power of keyword research with EasyRewardz. Tailoring Google Ads campaigns for optimal results, our strategic approach garnered 2,019 high-quality leads.

Conversion
Tracking Optimization

Deep dive into detailed data metrics to understand how users interact with easyrewardz content and identify high-performing elements. By streamlining conversion tracking, we maximize ROI of easyrewardz.

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Bringing it All Together

Our Performance

The objective of this case study is to showcase how our digital marketing agency in India, successfully utilized Google Ads to generate significant results for our client, EasyRewardz. Over a period of three months, we aimed to generate leads, drive website traffic, and maximize the return on investment (ROI) within a highly competitive niche.

Results and Benefits

Through our strategic approach and diligent execution, the Google Ads campaign for EasyRewardz yielded exceptional results:

Testimonials

What our clients
say about us

"I've been thoroughly impressed by Creative Nexus's ability to consistently generate high-quality Google leads and manage LinkedIn leads over the past 2 years. Their strategic approach and in-depth understanding of digital marketing have played a crucial role in our business's growth and success. Their team's dedication and expertise are truly commendable." 

Anjum Rastogi

Chief Marketing Officer, Easyrewardz

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