Running a Shopify store is not just about setting it up and adding products—it requires continuous maintenance to ensure smooth operations. A Shopify AMC package (Annual Maintenance Contract) is designed to help store owners maintain their website’s performance, security, and user experience without interruptions.
Regular Shopify store maintenance helps prevent security breaches, reduces downtime, and improves website speed, leading to better customer engagement and increased sales. Many businesses overlook the importance of ongoing support, but having a structured maintenance plan in place ensures long-term success.
In this guide, we’ll break down everything included in a shopify website annual maintenance service package, how to choose the right plan, and how it can boost your store’s performance and conversions.
What is Shopify AMC?
A Shopify AMC package is a subscription-based service that covers all necessary maintenance and support tasks for an eCommerce store. It ensures that your Shopify website remains up-to-date, secure, and optimized for the best user experience.
Key Benefits of a Shopify AMC Package:
- Regular Maintenance & Updates – Keeps your website running smoothly by addressing bugs, outdated plugins, and system updates.
- Enhanced Security & Bug Fixes – Protects against hacking attempts, malware, and security vulnerabilities.
- Performance Monitoring & Optimization – Ensures fast loading speeds and a seamless browsing experience.
- Dedicated Shopify Support Services – Offers technical assistance for troubleshooting, customizations, and third-party integrations.
By investing in a Shopify AMC package, businesses can avoid costly technical issues and focus on growing their online store.
Why Does Your Shopify Store Need AMC?
So now that we have understood what Shopify AMC is, let’s have a look at why your business needs regular Shopify maintenance services.
Avoiding Downtime & Security Threats
In current times websites and e-commerce stores are highly vulnerable to cyber threats, malware attacks and data theft. These risks often increase with outdated security patches and functionality putting your business at risk and leading to a loss in revenue. A Shopify AM contract ensures that your store is up-to-date and has the necessary security to handle these kinds of threats.
Better User Experience (UX) & Speed Optimization
A slow-loading website not only ruins the user experience but also negatively impacts your search result rankings. With Shopify AMC you can ensure continuous optimization of your store and provide a seamless shopping experience to users leading to reduced bounce rates and increased sales.
Regular Bug Fixes & Feature Enhancements
In order to reduce downtime and provide the best experience to your users you’ll need to regularly fix bugs and update the store with new features. This not only increases the overall shopping experience but also saves your website from any possible attacks or disruptions.
Ongoing SEO & Marketing Support
SEO plays an important role in the rankings of your website and it also ensures that there’s a steady flow of organic traffic towards your store. So with Shopify AMC, you can ensure regular SEO optimization and marketing support so that you never stop getting customers.
Technical Support & Customization
By having a dedicated Shopify AMC at your side you gain 24*7 expert support that handles all your technical issues, integrations, design updates, and store enhancements to keep your store working in optimal conditions.
Shopify Store Maintenance Checklist: What’s Included in AMC?
Keeping your Shopify store optimized and secure is crucial for business growth. A comprehensive Shopify web development AMC (Annual Maintenance Contract) ensures your store remains up-to-date, fast, and bug-free. Key services include regular theme and plugin updates, website backups, performance optimization, security monitoring, and troubleshooting technical issues.
Additionally, inventory management, SEO checks, and website speed improvements are part of the maintenance plan. With an AMC, you get peace of mind knowing your Shopify store runs smoothly, provides a seamless shopping experience, and stays competitive in the eCommerce market, all backed by expert support from professionals.
Make sure that your AMC has enough options for site speed analysis and optimization. Website speed is important for its search results ranking and user experience. Furthermore, also check whether they provide mobile responsive improvements or not. This way you can ensure a consistent and seamless experience across different devices. In order to make your store more responsive and fast make sure to upload compressed images with no loss in quality.
Shopify Security & Bug Fixes
The next thing to check before investing in a Shopify AMC is whether they provide regular security updates or not. Proper security is important for your website’s functioning and data safety. So make sure that your agency provides proper malware scans and SSL certificate monitoring for safe and encrypted transactions. Also, ask for backlink analysis services here they fix broken links and 404 errors to improve navigation and SEO.
Shopify Theme & Design Updates
While selecting a Shopify maintenance contract make sure that the agency provides custom theme modifications to align with business needs and branding. This helps you remain unique and reinforce your brand identity. Also, ask for seasonal design refreshes to make your store more dynamic and attractive. Last but not least ask for compatibility checks after Shopify updates to prevent theme conflicts.
Product Management & Inventory Support
If you offer a large selection of products it becomes very hard to add and update product descriptions, images, and pricing on a regular basis. Therefore it is a good step to ask for these services along with stock level monitoring, inventory management, management of discount codes, offers, and promotions in your Shopify AMC. This gives you lots of time to focus on core business activities.
Shopify SEO & Marketing Assistance
SEO and marketing are not one-time activities but they are continuous and technical processes. Therefore you should ask for regular on-page SEO optimization services for better search rankings. Furthermore, as an add-on, ask for performance tracking and Google Analytics setup to monitor user behaviour so that you can plan your strategy accordingly.
Shopify Support Services & Troubleshooting
The main reason for investing in a maintenance contract is the 24*7 support and troubleshooting. You should ask your Shopify AMC provider for the following services:
- Fixing checkout issues and abandoned cart recovery.
- Shopify app integrations and plugin updates.
- Handling payment gateway issues to ensure smooth transactions.
How to Choose the Right Shopify AMC Package?
So now that we have understood what are the different services that you need in a Shopify AMC package let’s discuss how to select the best package for your test:
Factors to Consider:
So below are some of the factors that you should consider while selecting a Shopify AMC package:
- Service Inclusions – Ensure that your package covers all the important aspects such as security, performance, and SEO updates to ensure that your store is in optimum condition.
- Response Time & Availability – While doing business online it is important that your website is live all the time. Therefore, while selecting AMC look for providers that provide 24/7 support, so that your business never stops.
- Expertise & Experience – Select a company that has proven experience and expertise when it comes to Shopify maintenance in your industry. As they know what they are doing.
- Pricing & Customization Options – Go for a company that offers custom pricing based on your unique needs so that you only pay for what you need.
Types of Shopify AMC Plans:
So below we have discussed the three types of Shopify AMC plans that are usually offered by agencies:
- Basic Maintenance Package – The basic plan covers security updates, performance optimization, and basic support. It is Ideal for new and small businesses who have just started their Shopify journey.
- Advanced Support Plan – Apart from the offerings in the basic plan it also contains SEO, product management, and minor customizations. If you are looking to grow and expand then this is the perfect AMC plan for your business.
- Full-Scale AMC Package – If your business deals in a wide range of products and has a huge customer base then this is the perfect plan for you. It is an all-inclusive plan with priority support, development tasks, and ongoing marketing assistance.
How Shopify AMC Boosts Sales & Conversions?
For every business sales and conversion is the only goal that they want to achieve. Below we have discussed how investing in Shopify AMC can help you achieve higher sales and customer satisfaction.
Faster Load Times = Better UX & Higher Conversions
By investing in Shopify AMC you can ensure that your website is regularly optimised and working in optimum condition including faster loading times. A fast-loading store not only increases user experience but also helps you rank higher in relevant searches bringing you the flow of organic traffic.
Seamless Shopping Experience = Lower Cart Abandonment Rate
By optimising every checkpoint of the use journey by fixing broken links, payment issues, and checkout errors AMC services can help you in reducing cart abandonment. This will help you increase your conversion rates and user experience.
Regular SEO Optimization = Better Google Rankings & More Traffic
SEO plays an important role in driving organic traffic and boosting conversions through your Shopify Store. By opting for AMC services with SEO services you can ensure that your store is highly visible in relevant searches.
Security & Bug Fixes = More Customer Trust & Repeat Purchases
A secure and error-free website builds trust, leading to higher retention rates and repeat purchases. So by investing in AMC services, you provide a safe and secure experience to your customers.
Common Shopify AMC Mistakes to Avoid
Below are some of the common mistakes that you should avoid while selecting Shopify AMC:
Not Choosing the Right Shopify Support Services
Selecting an AMC package that doesn’t align with the unique needs of your Shopify Store can lead to inadequate support and frequent disruption in service and losses. Therefore, while selecting the store make sure to select one that addresses your unique issues.
Ignoring SEO Updates and Performance Checks
Ignoring SEO updates and performance checks is one of the most fatal mistakes that you make in today’s time. Ignoring these aspects can lead to lower rankings and reduced traffic to your website.
Overlooking Mobile Responsiveness Improvements
As most of the online shopping is done from mobile phones by avoiding mobile responsiveness improvement you can face a major loss in your sales.
Conclusion
A Shopify AMC package is essential for maintaining a high-performing, secure, and optimized online store. Regular Shopify store maintenance ensures faster load times, improved security, and better SEO rankings, leading to higher sales and conversions.
By choosing the right Shopify support services, businesses can avoid technical issues, enhance user experience, and achieve long-term success. Investing in a professional AMC plan guarantees seamless operations, allowing you to focus on growing your brand.
Looking for a reliable Shopify AMC package? Choose a provider that offers tailored solutions to meet your business needs and keep your store at peak performance
