Hummel has been in the game of SPORT for almost 100 years. It’s our passion. Hummel honours the camaraderie, celebrates the wins, and applauds the ability to play, share and enjoy the sport throughout life. It’s our HERITAGE and nothing makes us prouder. It defines and shapes our designs, sponsorships, people, teams, and initiatives.
Challenges
The main challenge was to create a lifestyle inspirational product, Shopping opportunities have changed, and conditions require new approaches. People want to plan, understand the features, be confident in every decision and action they take. Sincerely and frankly.
Timeline
UI Elements
Color palette
Primary 1
◯
HEX Code – #f35c49
RGB
CMYK
R 243
C 0
G 92
M 79
B 73
Y 73
K 0
Fire Opal
Primary 2
◯
HEX Code – #72c6f2
RGB
CMYK
R 114
C 49
G 198
M 5
B 242
Y 0
K 0
Maya Blue
Secondary
◯
HEX Code – #000000
RGB
CMYK
R 0
C 75
G 0
M 68
B 0
Y 67
K 90
Moonlight Black
Typography
Typefase Roboto
Usage Headlines
With more than 16+ years
of experience, our team has become a leader in digital
design and innovations.
Aà
Instead of utilizing contrast purely for the purpose of mitigating who are excited about unique ideas and help digital companies.