Project overview
Unique Threads Sarees is a premier online destination for exquisite sarees, offering a diverse collection that marries traditional craftsmanship with contemporary elegance. The brand prides itself on providing high-quality sarees at affordable prices, ensuring that every piece embodies grace and sophistication. With a wide range of materials, including Cotton Silk, Organza Silk, and Banarasi Silk, Unique Threads caters to its customers’ distinct tastes and occasions. Each saree is thoughtfully curated, reflecting the artistry and skill involved in Indian textile traditions. Moreover, Unique Threads is committed to an exceptional shopping experience, featuring free shipping across India and a focus on customer satisfaction. The brand celebrates individuality by offering various styles and sizes, making it a go-to choice for anyone who embraces the timeless beauty of Indian sarees. Discover the allure of Unique Threads Sarees, where every drape tells a story of culture and elegance.
Our Task
Our task was to create a dynamic and user-friendly website for Unique Threads Sarees, a brand dedicated to offering exquisite sarees at accessible prices. At Creative Nexus, we focused on designing an engaging platform that showcases the wide variety of sarees available, from luxurious Banarasi Silk to lightweight Georgette. To start, we conducted thorough research on the brand’s values and target audience, ensuring that every design decision aligned with its mission of quality and affordability. We crafted a clear user flow that made navigation intuitive, allowing customers to effortlessly explore collections. Our team also developed a comprehensive style guide that established a consistent visual identity across the site. By implementing modern UI/UX design principles, we aimed to create a delightful shopping experience highlighting each saree’s beauty. The final product reflects Unique Threads’ commitment to elegance and craftsmanship, making it a destination for saree lovers.
User Journey
Color palette
Primary 1 | ◯ |
HEX Code – #1b3551 | |
RGB | CMYK |
R 27 | C 95 |
G 53 | M 78 |
B 81 | Y 43 |
K 38 |
Space Cadet
Primary 2 | ◯ |
HEX Code – #b7e0f4 | |
RGB | CMYK |
R 183 | C 26 |
G 224 | M 2 |
B 244 | Y 1 |
K 0 |
Blizzard Blue
Secondary | ◯ |
HEX Code – #000000 | |
RGB | CMYK |
R 0 | C 75 |
G 0 | M 68 |
B 0 | Y 67 |
K 90 |
Black
Typography
Typefase
Roboto
Usage
Headlines
With more than 16+ years of experience, our team has become a leader in digital design and innovations.
Aà
Instead of utilizing contrast purely for the purpose of mitigating who are excited about unique ideas and help digital companies.