Unique Thread Sarees
Unique Threads Sarees is a long time entrepreneurial dream that was brought to reality by time and circumstances. Our founder Shanmuga Priya, who chose to become a homemaker after her son was born found herself with a desire to do more. Taking inspiration from her late mother-in-law who used to resell sarees among her social circle, she bought a few sarees and followed in her mother-in-law’s footsteps. Only, Shanmuga Priya broadened her path by reselling her sarees via WhatsApp to her friends and family.
The main challenge was to inspirational website, focused on presentation and visual storytelling. We created a design language for the whole brand, including web and packaging that could be successfully used in all types of retail locations. Shopping opportunities have changed, and conditions require new approaches. People want to plan, understand the features, be confident in every decision and action they take. Sincerely and frankly.
| Primary 1 | ◯ |
| HEX Code – #1b3551 | |
| RGB | CMYK |
| R 27 | C 95 |
| G 53 | M 78 |
| B 81 | Y 43 |
| K 38 |
Space Cadet
| Primary 2 | ◯ |
| HEX Code – #b7e0f4 | |
| RGB | CMYK |
| R 183 | C 26 |
| G 224 | M 2 |
| B 244 | Y 1 |
| K 0 |
Blizzard Blue
| Secondary | ◯ |
| HEX Code – #000000 | |
| RGB | CMYK |
| R 0 | C 75 |
| G 0 | M 68 |
| B 0 | Y 67 |
| K 90 |
Black
Typefase
Roboto
Usage
Headlines
Instead of utilizing contrast purely for the purpose of mitigating who are excited about unique ideas and help digital companies.
